The Week in Imaging » Feature Articles

I get asked all the time, “Can you help my team close more sales.” When I then ask the person to tell me what they are looking for the emphasis is always on closing as an event. This belief would lead the average business owner to believe there exists a superstar closer; you

The Top 10 Concerns of Office Equipment Dealers

Friday, April 5, 2013

Scott Cullen

canon, ENX, Gestetner, Kyocera Mita, Lanier, Ricoh, Savin, The Cannata Report, Toshiba

Spend any amount of time around office equipment dealers and there’s bound to be a fair amount of moaning and complaining about business, their manufacturers, customers, new technologies, economic conditions, and market changes. It’s not a knock. That’s just the way it is.

Interpreting and Monetizing Analytical Data

Friday, April 5, 2013

Scott Cullen

Data Analytics, Elle Eye Design, Lisa Snyder, Web Analytics

And the hits just keep on coming. But what exactly does that mean and what is the most effective way of measuring data about your Website?

Reining in the Internet: Tips and Tricks for Raising Your Website’s Profile

Thursday, March 28, 2013

Scott Cullen

Chris Casarona, Elle Eye Design, John DeBlase, Lisa Snyder, Nick Santise, Tony Simmons, Web Analytics

(Editor’s note: As many readers know I write for many other publications. This is an excerpt of an article that I wrote for my local Chamber of Commerce magazine. I think you’ll find some of the insights shared here helpful.) The Internet is a big place seemingly extending beyond

The Back Story Behind PrintFleet’s Record Year

Wednesday, March 27, 2013

Scott Cullen

Elise McFarlane, PrintFleet

Earlier this month PrintFleet announced that during fiscal 2012 it had grown its revenues to record levels for the 2012 fiscal year. This week I speak with Elise McFarlane PrintFleet’s, Marketing Manager, about how they accomplished that feat. You had a great 2012, what do you

Why Everyone Ignores Your e-mail

Thursday, March 21, 2013

Harry Hecht

While cold calling might not be one of the most productive ways to generate sales leads, cold e-mailing isn’t. Judging from my Gmail inbox it is certainly on the rise and it’s time to take notice. I know many sales professionals that live and die by the e-mail

BTA Summit Offers Strategies to Take Down the Patent Trolls

Wednesday, March 20, 2013

Scott Cullen

Bob Goldberg, BTA, Patent Trolls

“They’re terrorists. They terrorize the end user.” That’s BTA General Counsel Bob Goldberg’s take on patent trolls at a BTA-sponsored industry summit on March 14 to address this escalating industry issue. These patent trolls are actually attorneys who are out to extort money from

Deal or No Deal: Acquisition of Sharp by Samsung Not Happening

Thursday, March 14, 2013

Scott Cullen

Mike Marusic, Samsung, sharp

In case you missed them, a couple of items hit the news services earlier this week, both reporting that Sharp has declined Samsung’s offer to acquire their copier business. “On the one side you have Samsung saying they asked to buy it and Sharp said no, and you have Sharp saying

IITC Resolution Takes Aim at Inferior Remanufactured Cartridges

Wednesday, March 13, 2013

Tricia Judge

IITC, International Imaging Technology Council, remanufactured cartridges, Tricia Judge

Editor’s note: In late January the International Imaging Technology Council (Int’l ITC), a not-for-profit trade association that represents the interests of the world’s imaging supplies industry, including office machine retail and repair; office supply retail and

Eight Companies to Watch in 2013

I think we can all agree that the imaging and office technology industry is a volatile business. You’ve got big players, small players, and those in between. For all of them and the industry, things here are changing and evolving all the time. Round and round and round things go,

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Feature Articles

Close More Sales

The Top 10 Concerns of Office Equipment Dealers

Interpreting and Monetizing Analytical Data

Reining in the Internet: Tips and Tricks for Raising Your Website’s Profile

The Back Story Behind PrintFleet’s Record Year

Why Everyone Ignores Your e-mail

BTA Summit Offers Strategies to Take Down the Patent Trolls

Deal or No Deal: Acquisition of Sharp by Samsung Not Happening

IITC Resolution Takes Aim at Inferior Remanufactured Cartridges

Eight Companies to Watch in 2013

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